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Full House at the Successful BID Breakfast held on 16th May

 “A CITY IS ONLY AS GOOD AS THE PARTS IT IS MADE UP OF!”

 A PARTNERSHIP APPROACH TO THE MARKETING OF INVERNESS

The session was chaired by Inverness BID Vice-Chair, Jackie Cuddy & Chairman of the Inverness Marketing Group.

Jackie introduced the meeting giving an update of BID's recent activities.  She then followed with a presentation on the objectives and structure of the Inverness Marketing Group which brings together marketing expertise from major Inverness stakeholders and it attracts funding from businesses and the Inverness Common Good Fund.

Colin Simpson, The Highland Council Tourism Officer then introduced the new Inverness website www.inverness-scotland.com which is the focal point for enquiries from all sources including business, visitors, students and locals.

He then went on to present the new video, which can be viewed here and is available to be and used to promote Inverness to the wider community.

Caroline Keith of Keith Consultancy was recently appointed to develop the PR role of the Marketing Group.

For further information contact 01463 714550

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